What are 3D illustrations?
3D illustrations can be rotated, lit, textured, and rendered at many different angles. They are created by using professional 3D software to build a wireframe model.

How are 3D illustrations used?
3D illustrations are used for concepts, beauty shots, package design exploration, display design, and price club pallet presentation.


3D illustrations are more cost effective than conventional comps, especially when multiple structures are needed, as is often the case with concepts. Also, when a single structure requires the application of different labels, a wireframe can be modeled then rendered with different labels at a fraction of the cost of conventional comps.


Beauty Shots
The 3D artist has the ability to control and adjust every parameter of the beauty shot: the shape of the wireframe, surface texture, labels, lights, and camera angles.

Objects can be rendered on a flat background or within a still life scene. Images are rendered with an alpha channel. Selecting an object, whether as a silo or in a scene, can be as simple as loading the selection from the alpha channel.



Product Design Exploration
When complex package designs are difficult to explain, virtual comps streamline the layout approval process.



Display Design
A quick 3D render can eliminate any confusion when trying to explain an elaborate display design.


On Package Contents
3D illustrations are the ideal solution for representing product information on the package.


Price Club Pallet Presentation
Building a full pallet for a photo shoot can be a costly endeavor. 3D illustrations affords you the opportunity to view the packaged product from any side, any angle, and with endless lighting variations.


3D illustrations offer a one-stop, cost effective solution for all your comp needs. Lusardi 3D Illustration will design and construct each of your wireframe models with precision and accuracy— referencing samples, photos, and schematic drawings.